Jaipur, 12 December. India’s premier B2B and B2C jewellery exhibition — the Jaipur Jewellery Show (JJS) — is set to return in a grand avatar from 19 to 22 December 2025 at the Novotel Jaipur Convention Centre, Sitapura. Themed “Coloured Gemstones,” this year’s edition will be the biggest-ever, further cementing JJS’s reputation as the most awaited December jewellery event in the country.
JJS 2025 to Host a Record 1227 Booths
Marking a major milestone, JJS 2025 will feature 1227 booths, the highest in its history. This includes:
- 624 Gold Jewellery booths
- 314 Loose Gemstone booths
- 74 Silver Jewellery booths
- 74 Allied Machinery booths
With participation from 660 exhibitors, the show continues its legacy of bringing together the country’s finest jewellers, gemstone experts, designers and buyers under one roof.
Inauguration by GIA President & CEO
The show will be formally inaugurated at 11 AM on 19 December by Mr. Pritesh Patel, President & CEO of the Gemological Institute of America (GIA) — the world’s leading authority in gems and gem education.
Massive National & International Footfall Expected
JJS 2025 is expected to attract over 8,000 trade visitors and nearly 50,000 domestic and international buyers and consumers. Exhibitors from across India — including Jaipur, Mumbai, Kolkata, Delhi, Bengaluru, Hyderabad and Ahmedabad — along with a booth from Bangkok, will showcase their finest creations.
Pink Club Pavilion Returns
The exclusive B2B pavilion ‘Pink Club’, introduced in 2022, will return this year with 74 premium, pre-fabricated booths in Hall 2. Entry to this pavilion will be restricted to B2B buyers and will include a lounge, complimentary tea/coffee, and free Wi-Fi.
Networking Dinner to Feature Paresh Pahuja
A spectacular networking dinner will be organised on 20 December, offering exhibitors a platform to connect with top retailers and buyers. The evening will feature a live performance by Bollywood singer and actor Paresh Pahuja.
Focus on Coloured Gemstones
This year, JJS will highlight the vast world of coloured gemstones. A dedicated Coloured Gemstone Promotion Group with 12 members has been formed. Miss Universe India 2023, Shweta Sharda, has been announced as the brand ambassador for JJS 2025.
JJS–IJ Design Awards to Honour Best in Creativity
The prestigious JJS–IJ Design Awards, now in its 15th year, received 834 entries across 19 categories. Over 135 designs were shortlisted by a distinguished jury comprising leading designers, stylists, educators and architects. The winners will be honoured on 19 December.
1,000 Top Retailers to Attend
Nearly 1,000 leading jewellery retailers from across India have confirmed their participation as B2B buyers, ensuring strong business engagement throughout the four-day show.
Strong Security and Visitor-Friendly Arrangements
Over 500 surveillance cameras, barcoded entry, and enhanced security measures have been implemented across the venue. Business visitors can access the show from 10 AM to 7 PM, while general visitors may enter from 1:30 PM to 7 PM (entry closes 30 minutes prior).
Show to Spotlight Latest Jewellery Trends
From heavy traditional gold to lightweight contemporary designs, Kundan-Meena pieces, fancy-cut gemstones and new-age jewellery techniques, JJS 2025 promises an exceptional variety for both buyers and consumers.
A Complete Show in Every Sense
With diamonds, coloured stones, silver, gold, beads, carving, publications, institutes and more — JJS continues to stand out as a comprehensive platform that seamlessly serves both trade and consumers.